Freckle Analysis
What is Freckle?
Freckle provides AI-driven CRM enrichment for HubSpot, enabling users to automatically enhance company and contact data from over 40 data providers. The platform allows users to request specific data points in natural language, making it accessible for non-technical users.
Location
San Francisco, California, United States
Employees
11-50
Founded
2013
Latest Funding Round
Seed: $6.1M led by Gradient (September 2025)
Positioning Against Clay
CRM‑native enrichment
Product Features & Capabilities
- AI data enrichment for HubSpot
- Natural language data requests
- Integration with 40+ data providers
- Spreadsheet-style data manipulation
- Automated account research
Use Cases
Automate account research for sales teams; Enrich lead lists with specific data points; Sync enriched data back to HubSpot; Clean and organize CRM data; Score leads based on custom ICP
Other Considerations
Raised $4M Seed Round; Trusted by 500+ RevOps teams using HubSpot; No need for separate subscriptions to data providers; Unlimited users on Free and Pro plans
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